Pinstripes & Peonies have been delighting clients by creating stunning floral designs to enhance and complement an exciting range of events since our conception in 2010. The company is recommended in Tatlers' Party Guide and listed as a preferred supplier in the most prestigious London venues including the Natural History Museum, Tower of London, Landing Forty Two at The Leadenhall Building Old Billingsgate, Somerset House, the Victoria & Albert Museum and Royal Hospital Chelsea.

Founded by Creative Director Ruari McCulloch, Ruari leads a dedicated team of florists with over 40 years combined expertise in floristry, events and event catering. Having studied law at university, Ruari then trained as a chef at Michelin-starred restaurant Le Gavroche. However, Ruari found his natural talent and passion was as an event planner, representing a number of celebrated event catering companies. Whilst consulting for a well-known London florist, Ruari decided to set up his own event floristry company, building on his valuable contacts within the events industry and much-coveted little black book!

Ruari’s approach to business is admirably succinct: “To only deal with nice people and really beautiful flowers and to treat clients as we ourselves would like to be treated.” These guiding principles are reflected in everything we do at Pinstripes and Peonies and have earned us a widely-held reputation for excellent customer service, memorable yet affordable flowers and consistently exceeding expectations.

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If you would like to find out how we can help you, please do not hesitate to contact us at or call us on 020 7720 1245

If you are interested in our philanthropic work please click here to lean more.